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Creative Director
Joolz
Joolz is the brand for real parents, getting things done. Living, loving and creating a better world for their kids. As creative director, I managed to establish the creative and premium growth of Joolz in both branding and product with the important result of growth, increase in sales and becoming a serious market leader in multiple countries. Product launches, campaigns, creative content, shop-in-shops, fairs, HQ interior design;
amazing creative brand building full of passion.
6 lovely years with 9 product launches, 23 creative shoots on
4 continents, 16 international fairs, and multiple awards
including best office in Amsterdam
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